Rating of beauty bloggers on YouTube in Russian in 2020

Serv In our article, the rating of beauty bloggers on YouTube in Russian. Top of the best of the best.

If you follow the latest in the beauty industry or are going to become a beauty blogger, then this will be interesting for you.

Who are beauty bloggers and where do legs grow from?

Being a popular blogger in our time when there is fierce competition is not an easy task. The word Beauty in translation from English means beauty. Fashion for all kinds of beauty - things came to us from the West, like many other things. This format of communication on the Internet with complete strangers emerged relatively recently, a little over ten years ago. A certain resident of a distant foreign country, decided to post a video for his relatives. In it, he told in detail where he was and how to look for him. From here everything went and went. Keeping your own video diaries has become fashionable. The first beauty bloggers were English-speaking, but very soon from all over the world, videos about beauty in different languages ​​were showered on the Internet space. Russia also picked up this idea. Now almost every beauty site publishes training videos from makeup artists.

Beauty bloggers, mostly girls and women, are the authors of beauty blogs. In them, they post information about cosmetic brands, about fashionable things, about popular products for themselves, their families and homes. A beauty blogger should follow the latest in the industry, at least once a week, post new videos that will be interesting to watch, test a large number of cosmetics (and suddenly allergies), respond to comments from subscribers.

But since the choice was made in favor of beauty blogging, you need to endure all the difficulties of this work: caustic comments, arguments between subscribers, to drooling, under your videos, condemnation or, on the contrary, approval.

How beauty bloggers make money

The fact that this is not just entertainment, but a stable and decent income has long been known to everyone. But we will try to describe how they make money.

• You can use your sites to post and sell links;
• Placement of affiliate links to online stores. This method is considered the most effective;
• Contract directly with online stores.

What is an affiliate link?

Almost all online stores have affiliate programs. You need to set links under your videos, and buyers, watching your videos, will virtually visit these stores. In the case of a direct contract, you need your channel to have many subscribers, then your offer will be interesting to the owners of these stores. They will send you their products to advertise. As practice shows, this method has justified itself 100%.

Video tips for those who want to become a beauty blogger:

The most popular beauty bloggers living abroad and in Russia 2018

Millions of women around the world love cosmetics, everything connected with it and even work in the field of beauty, but not everyone wants to share their secrets and experiences. We introduce you to those who have turned from simple girls into popular beauty bloggers and willingly share and give advice on their channels.

• Lisa Eldridge is one of the most popular and recognizable makeup artists in the fashion world. The beginning of work falls on the end of the 90s. Collaborated with such fashion houses as Chloe, Prada, Donna Karan, Moschino. Her clients were such world stars as Kate Winslet, Katy Perry, Demi Moore, Eva Green, Emma Watson, Cameron Diaz, Salma Hayek and many others. Such popularity has made it indispensable for photographers, celebrities and models. In her videos, Lisa often talks about the advantages of various brands of the cosmetic industry, gives advice and leads an active life in social networks. She is registered on Facebook, Instagram, Twitter.
• Fleur de Force is England's most fashionable beauty blogger. Her internet life on YouTube began in 2009. Since then, the number of subscribers has grown to a million, and views of her videos reach 4-5 million per month. She also has a Vlog channel where she shows and talks about the details of her personal life;
• Viviana Does Makeup is a pseudonym. Anna's real name is a very young and beautiful girl, she gives out tips on caring for her appearance on the right and left. All information is shared on his YouTube channel, personal website and social networks;
• Amelia Liana is an unusual girl with her charisma. In 2012, she decided to create her own channel, where she would share her experience and knowledge in the field of cosmetics and clothing. For your attention there are videos in which products from America and Europe are tested. Liana tells all about the intricacies of makeup and fashion in her video comments. Collaborates with Cosmopolitan magazine, SUITCASE Magazine;
• Tati is just a guru in the fashion and beauty industry. In her mini-commercials, she tests cosmetic novelties on herself, reviews the market for sales of goods for women;
• Liza (Lizaonair) - a girl from New York, will introduce you to the rules of shopping in the USA. He will test and demonstrate everything on himself. By subscribing to the video of this cute girl, you can watch two new videos, in which the director and actress Lisa from America. She knows everything about fashionable outfit or hairstyle;
• Anna (Estoniana), a beauty and fashionista, shares on social networks her impressions of makeup, beauty care and other interesting things;
• Elena 864 - everything related to fashion for a girl was just a hobby. Who knew that this hobby would turn into something more and she would become a real expert in the world of beauty;
• • Margarita Muradova is from Kiev. A true professional in matters of fashion and style. Interestingly, clearly and honestly talks about fashion styles, new products and modern rules. It can be found on YouTube and Instagram;
• Masha is a young creature. She is an example to follow among her peers and schoolgirls. Her Instagram profile and YouTube channel are tastefully designed and look very stylish.

In what areas beauty bloggers make money

Of course, no one talks about their earnings directly, but after reading the rules of the YouTube channel, you can roughly calculate the monthly income. I would like to immediately note that running your own video blog is a work and very painstaking. From the outside, it may seem that this is not so. Someone will say, what's wrong? He turned on the camera, chatted something. That's all the work. But let's take a closer look. The number of views and subscribers plays an important role in making a profit. One thousand video views costs, on average, one dollar. Most of all earn:

• Mega popular channels - from 10 thousand dollars per month;
• Large bloggers, presenters, screen stars - three to four thousand;
• Video bloggers violating copyright, moreover, with impunity, one and a half to two thousand;
• Very small channels can also earn from $ 100 per month.

As you can see, if desired, this type of activity can become quite profitable.Recently, Felix Chelberg's fabulous earnings, $ 4-5 million over the past few years, were actively discussed on social networks. But as Felix himself explains, after he began to be active on the Internet, the money went only five years later. The proverb "If you suffer for a long time, whatever happens", just about a specific case. On this occasion, the young man posted a video entitled "Let's talk about money", in which he talks about everything in detail.

How much do beauty bloggers in Russia earn

Again, we repeat, no one gives such information.

1. 1. The queen of Russian YouTube is, quite deservedly, Katya Klep. She opened her channel back in 2010. At that time, Catherine was only 16 years old. For seven years, the content of the videos has practically not changed. In them she talks about her life, hobbies and gives advice. Her blog has over 4 million subscribers, and views of her videos are about 420 million. There are only 39 women in the world with that many fans. Katya Klap's real income is unknown. The statistics of the SocialBlade service state that the channel brings the girl almost 50 thousand dollars a month, 590 thousand are released a year. She also makes money on advertising for popular brands.

Katya Klep on her favorite beauty products:

1. 1. Maria Wei (Kerimova) - started her blog in 2012. More than three million people have subscribed to her channel. Regular videos on how to properly apply makeup to keep it festive. Most recently, Maria became the face of the popular Russian company Faberlik. She advertises decorative cosmetics for young girls.
   2. Elena Krygina - the number of subscribers 561,111 thousand - is considered one of the best in creating makeup and hairstyles. Everything about fashion news and how to make yourself irresistible, literally in a matter of minutes on Elena Krygina's channel.

Elena Krygina on makeup trends in 2018:

1. 1. Next on our list is a girl named Estonianna. Real name Anna Ovsyankina, was born and raised in Estonia. She started her blog in 2011. Themes of the videos: cosmetics and makeup, hanging out with friends and stories about your pet. 460 thousand people are watching her life with interest. Her earnings are certainly more modest - 8 thousand dollars a month.
   2. Agniya Ogonyok - in her videos, we are not talking about cosmetics and makeup, but about Internet memes, in which she does not disdain various jokes. The girl does not hide that her video blog is a business. During the entire existence of her blog, the number of views is about 90 million times, and there are more than a million subscribers. Agnia's most popular video is about a Ukrainian student who, after participating in the show, turned into a meme. This video has over 4 million views. The channel brings in income up to 15 thousand dollars every month.
   3. MarySenn - This blogger exudes positive and kindness. Her video channel is about cosmetics, shopping, and travel. A girl with dark skin, very often jokes on this topic: for example, in the video "I have a white sister." This video is the most popular with 2.5 million views. 340 thousand subscribers and 15 million views. The girl's income is more than 250 thousand dollars a year.
   4. Missannsh is a girl who knows everything about hairstyles, well, or almost everything. Wedding bunch in three minutes, manicure with glue and why is there an adhesive tape in a woman's cosmetic bag. All these issues are discussed on this vidioblog. Number of subscribers 361727.
   5. Nikkoko8 is the main sniffer among beauty bloggers. The girl is very fond of various perfumes and is well versed in them. She does not hesitate to criticize and praise various brands with pleasure. Can accurately identify the original from a forgery. She has 208,300 subscribers.
   6. Andrey Abolenkin - yes, men can also be beauty bloggers. In his blog, Andrey publishes information about new products in the fashion and beauty industry. The peculiar style of the extravagant dandy attracts a large audience to his video channel.

Style lessons from Andrey Abolenkin:

A beauty blogger career sounds so tempting. You are always in sight, you always have an impeccable appearance, meetings with celebrities and communication with interesting people. Do you think that such a business is only for young people? But no.As practice shows, such a hobby, ladies of mature age, are also to their taste.

The best channels of famous bloggers who are far from ...

• HotandFlashi - 227,528 subscribers, this is the result of the 53 year old blogger. She never thought that this was possible.
• UppiesBeads59 - Temmie, 55 years old. The blog contains tests, reviews of various cosmetic products and recipes. She is not afraid to appear in front of her audience in a medical mask or with hair curlers. Fans appreciate her for her honesty and openness. Her blog has 84.110 thousand subscribers.
• Marnie Goldberg - At 42, she describes her life in two words: The American Dream. Everything about how to run a household and still have time to take care of yourself. She has 82,462 subscribers.
• Melissa - do you think that at 60 years old she has nothing else to do? But she has 7 grandchildren. And you say mature age. 61898 subscribers. We think grandchildren are proud of their grandmother.
• TheHipChickOnline - Kim and she is 45. A former educational worker. In recent years, she has seriously taken up the beauty industry. Kim knows how to teach and what to talk about. 25 616 subscribers to her video channel.

It is worth subscribing to these well-known channels as long as you know English.
Age is just numbers. So it's never too late to do what is interesting. There are many opportunities on the world wide web for everyone. Good luck to everyone on the Internet.